ETERNAL LOYALTY, HERE IS “ISLANDERS”

“Islanders”, the new membership program of Cagliari is available starting today at islanders.cagliaricalcio.com.

A completely new concept dedicated to fans, to experience even more fully the boundless passion for Cagliari, a true “Eternal Loyalty.” The support and love for our colors knows no boundaries, which is why this service will offer exclusive benefits and advantages to all subscribers, both from Sardinia and around the world.

“Islanders” – introduced with a welcome kit featuring a tubular scarf and a keychain from Cagliari, along with a signed letter from captain Leonardo Pavoletti – will provide access to discounts on the online store, opportunities to apply for exclusive events and activities (e.g. watch the warm-up from just a few meters away from the players, enter the playing field, and much more), access to digital content in the personal reserved area, tailored communications via newsletters, priority access and discounts on tickets for certain official matches, products from the e-commerce, and services offered by Cagliari Calcio’s partners.

“Islanders” has its roots in “highlanders”, an anglicism commonly used in Italian as a synonym for immortal, indestructible, and resolute, combined with ‘Island’, understood as an island in its broadest sense: both those who inhabit it and those who feel it is their own in the name of their rossoblù faith. With “Islanders”, you become even more a part of a community that lives for its team and finds its strongest symbol in it.

The cost is €35, with free shipping within Sardinia. Special rates are available for Cagliari Clubs, Cagliari Fan Clubs, season ticket holders, partners of the Cagliari Calcio network, and affiliates of the Cagliari Football Academy. All details will be provided by the Club in the coming days. The membership will last from the subscription date until June 30, 2025.

Here are the words of the General Manager Stefano Melis: “The Islanders membership represents another step in the journey we’ve taken to bring Cagliari even closer to its people. A project that celebrates the sense of belonging that ties the Club to its community: fans who, from our Island to every corner of the world, proudly support the rossoblù colors, and whom we love to call true Islanders. That’s why we’ve created exclusive experiences to be lived in person, combined with benefits designed for those who live far away, all united by a special scarf that identifies us and keeps us close, no matter where we are.”

For the creative development of the project, the definition of its visual identity, and support for the launch campaign, Cagliari Calcio chose to partner with Air.ADDV, a strategic communication agency with which the Club has established a solid and prestigious multi-year partnership. Below are the words of Gabriele Peri, General Manager of Air.ADDV:
“We are proud to have contributed to the creation of Islanders with a team-based creative effort, in synergy with the Club. The result is a brand identity deeply rooted in the identity of Sardinian fans, yet with an ambitious outlook toward the international market.”